About Dhanguard

Dhanguard is a leading business and banking setup consultancy based in Dubai, specializing in providing comprehensive solutions to entrepreneurs and businesses seeking to establish and expand their presence in the UAE. With a commitment to excellence and innovation, Dhanguard offers a range of services tailored to meet the unique needs of its diverse clientele.

Job Description

We are seeking a creative and strategic Social Media Strategist to join our team. The ideal candidates will be responsible for developing and implementing effective social media strategies to enhance our brand presence, engage our audience, and drive business goals. The candidate will work closely with various departments to ensure a cohesive brand message across all platforms.

Requirements

• Proven experience in developing and implementing social media strategies.
• Strong understanding of social media platforms and their respective audiences.
• Proficiency in social media management tools.
• Excellent content creation skills (text, image, video).
• Strong analytical skills with experience in social media analytics tools.
• Ability to stay updated with the latest trends and tools in social media.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively with cross-functional teams.
• Knowledge of compliance and best practices in social media marketing

Responsibilities

Develop and Implement Social Media Strategies

• Create and execute social media plans aligned with business goals.
• Monitor and analyze the effectiveness of campaigns to optimize strategies.

Content Creation and Curation

• Generate engaging content (text, image, video) for various social media platforms.
• Curate and share relevant third-party content that aligns with the brand.
• Social Media Management
• Manage and oversee social media accounts (Facebook, Instagram, Tiktok,
• LinkedIn, etc.).
• Schedule and publish posts using social media management tools.
• Community Engagement
• Respond to comments, messages, and mentions promptly and professionally.
• Foster community interaction and build relationships with followers.
• Has an idea about Sales Navigator and other Community engagement tools

Analytics and Reporting

• Analyse social media metrics and generate regular reports.
• Provide insights and recommendations based on data analysis.

Trend Monitoring and Research

• Stay updated with the latest social media trends and tools.
• Research and identify new opportunities for engagement and growth.

Collaboration and Coordination

• Work closely with other departments (marketing, sales, customer service) to ensure brand consistency.
• Coordinate with influencers and brand ambassadors for collaborative projects.
• Brand Awareness and Promotion
• Enhance brand presence and awareness through innovative social media strategies.
• Promote products, services, and events effectively across social platforms.
• Compliance and Best Practices
• Ensure all social media activities comply with relevant laws and regulations.