How Profitable is a Travel Agency Business in Dubai?

21Mar, 22

How Profitable is a Travel Agency Business in Dubai?

Dubai, the bustling metropolis in the heart of the United Arab Emirates, is renowned for its luxury, vibrant culture, and stunning architecture. It's also a global travel hub and a magnet for tourists from all over the world. With such a tourism industry, it's no wonder many entrepreneurs are eyeing the prospect of opening a travel agency in Dubai. In this blog, we'll delve into the profitability of a travel agency business in Dubai, covering essential aspects such as the market overview, how to open a travel agency in Dubai,  travel agency license in Dubai and the role of a travel management company. 

Market Overview:

With its awe-inspiring skyscrapers, pristine beaches, and luxury shopping, Dubai consistently ranks among the top tourist destinations worldwide. According to the Dubai Tourism and Commerce Marketing (DTCM), the city welcomed over 16.7 million tourists in 2019. While the COVID-19 pandemic temporarily impacted the tourism sector, Dubai has quickly adapted and implemented safety measures, making it a safe destination for travellers.

Why Start a Travel Agency Business in Dubai?

Dubai's flourishing tourism industry and government support make it an ideal location to start a profitable travel agency Business in Dubai. Following are some reasons on why to open a travel agency in dubai:

  1. Tourist Inflow: Dubai's ability to attract a diverse range of tourists, from business travellers to leisure seekers, ensures a steady stream of potential clients for a travel agency. This diversity allows you to tailor your services to different places, increasing your profit potential.

  2. High Spending Capacity: Dubai's reputation as a luxury destination means that many tourists have a substantial budget for their travel experiences. This translates into higher commissions and revenue for travel agencies.

  3. Global Connections: Dubai is a hub for international travel, making it easier to partner with airlines, hotels, and tour operators.

  4. Government Support: The government of Dubai supports tourism-related businesses and provides clear guidelines for starting a travel agency.

  5. Collaboration Opportunities: Partnering with local destination management companies can enhance your services and competitiveness.

What is the Travel Agency's Structure?

When founding a travel business in Dubai, you must determine whether you want to operate as a single proprietorship or a limited liability company. This is because the licensing requirements for a single proprietorship are less strict than those for an LLC. The travel business owner should also be a qualified travel agent in a sole proprietorship.

Before establishing his agency, the company owner must also evaluate the following factors:

  • Will the travel agency operate in a freezone or in Dubai?

  • According to the company form, select a travel agency license.

  • Make sure you have enough money to start a travel agency.

We at Dhanguard will help you to find the best solution for all your problems.

Travel Agency License in Dubai

The company owner must choose the appropriate travel license to start his travel agency. There are four different types of travel license which are :

Travel Firm License:

  • A travel firm license allows a company to provide various travel-related services.

  • It's like a broad license that covers various aspects of the travel industry.

  • Travel firms can offer services like booking flights, hotels, tours, and more.

  • They can work with both individuals and businesses, helping them plan trips.

Travel Agency License:

  • A travel agency license is similar to a travel firm license but may have a more inflexible focus.

  • Travel agencies often specialize in certain types of travel, such as corporate.

  • They help clients plan and book trips, offering expertise in specific areas of travel.

Inbound Travel Operator License:

  • An inbound travel operator license is for companies that arrange and manage travel for people in a specific location, like Dubai.

  • They cater to tourists visiting Dubai, organizing tours, transportation, and accommodations.

  • These operators are experts in showcasing the attractions and experiences of their destination.

Outbound Travel Operator License:

  • An outbound travel operator license is for companies that help residents or visitors in Dubai travel to other destinations.

  • They arrange and coordinate trips to places outside Dubai, including international travel.

  • These operators focus on providing services for those looking to explore destinations beyond Dubai.

In essence, these licenses define the scope and specialization of travel-related businesses in Dubai, allowing them to offer specific services to travellers, whether planning trips within Dubai, arranging trips to Dubai, or organizing journeys to other locations worldwide.

The Department of Tourism and Commerce Marketing requires a deposit of a minimum amount in Dirham for the travel license. After paying the first approval cost, the applicant must obtain permission for the agency's name, Obtain insurance coverage, the location of the travel agency's office and the leasing contract.

Which Travel Document should you get?

To receive a travel agency license, submit a list of papers and payments to the Dubai Department of Tourism and Commerce.

These documents include the following:

An application form.

  • Copies of the manager's and applicants' passports.

  • A notarized copy of the manager's experience certificate.

  • A letter of no objection from the Civil Aviation Authority.

  • A family record and a copy of ID proof for UAE nationals.

  • Certificate of good conduct for the owner and manager.

How to Open a Travel Agency in Dubai:

To start a travel agency in Dubai, you'll need to follow these essential steps:

Market Research: Understand your target audience, competition, and the specific travel services in demand.

Business Plan: Create a comprehensive business plan that outlines your services, budget, and marketing strategy.

Legal Requirements:

  • Register your business.

  • Obtain the necessary licenses (including a travel agency license).

  • Adhere to all government regulations.

Location: Choose a strategic location for your agency to attract walk-in customers and establish an online presence through a user-friendly website.

Partnerships: Collaborate with airlines, hotels, and tour operators to offer competitive packages and gain access to their client base.

Staffing: Hire experienced travel consultants who provide excellent customer service and expert advice.

Marketing: Promote your travel agency through digital marketing, social media, and local advertising.

How can 200% increase a Travel Agency's Profit?

Increasing a travel agency's profit by 200% is a significant goal, but it's possible with the right strategies. Here are some simple points to help you achieve this:

  • Expand Your Services: To attract more customers, offer a broader range of travel-related services, such as cruises, adventure tours, and travel insurance.

  • Online Presence: Invest in a user-friendly website and use social media for marketing to reach a broader audience.

  • Customer Loyalty Programs: Implement loyalty programs to encourage repeat business and referrals from satisfied customers.

  • Cost Management: Monitor and control expenses, negotiate better deals with suppliers, and cut unnecessary costs.

  • Collaborations: Partner with local businesses, hotels, and airlines for exclusive deals and promotions.

  • Specialized Services: To stand out, consider specializing in a niche, like luxury travel or eco-tourism.

  • Customer Feedback: Gather client feedback to improve your services and promptly address any issues.

  • Efficiency: Streamline your operations and automate tasks to reduce workload and improve productivity.

Achieving a 200% profit increase may take time and consistent effort. Focus on implementing these strategies gradually and measuring their impact to ensure sustainable growth for your travel agency.

Why Choose Dhanguard

As you embark on your journey to open a travel agency in Dubai, partnering with a reputable travel management company like Dhanguard can be a game-changer. By collaborating with us, you can access:


A travel agency business in Dubai holds immense profit potential due to its popularity as a tourist destination and its reputation for luxury experiences. By following the proper steps, including obtaining a travel agency license, conducting thorough market research, and partnering with experts like Dhanguard, you can tap into this profitable market and dig out a booming slot for your agency. So, dive and let Dubai's tourism industry be the backdrop to your successful travel agency venture